ILLUSTRATION

AULALA PARIS.

Aulala Paris is a Parisian swimwear brand blending contemporary silhouettes with a soft, feminine aesthetic inspired by summer, movement, and art. For this project, we created illustrative interventions directly on photographic visuals, adding a graphic and expressive layer to the brand’s imagery. Through hand-drawn lines, color accents, and minimalist shapes, the illustrations interact with the photographs rather than overlay them — highlighting curves, fabrics, and gestures while reinforcing the brand’s playful yet refined identity. The work explores the dialogue between fashion photography and illustration, creating visuals designed to stand out across digital platforms.

PROJECT SCOPE

Illustration on Photography · Visual Experimentation · Social Media Content

INDUSTRY

Fashion · Swimwear · Creative Direction